FMM 120 - Professional Personal Selling

Credit Hours: 3

This course prepares students for a professional sales career and explores sales as a strategy. Through the course, students will learn the latest strategies and tactics in prospecting and qualifying, identifying customer needs, building personal relationships, using market trends to validate product and brand sustainability, negotiation and making sales presentations to ensure customer satisfaction while exploring Customer Relationship Management (CRM) to track and organize data.


FMM 101