CMS 114 - Media Industries in the Digital Age

3-0-3
Credit Hours: 3

In Media Industries in the Digital Age, students are introduced to the business, creative, technological, and ethical dimensions of contemporary media industries. Students explore how media organizations operate, generate revenue, develop content and audiences, and respond to social, legal, and technological change. Topics include media industry structures, professional roles and career pathways, monetization strategies, for-profit and nonprofit media models, media ethics, diversity in media workplaces, and emerging technologies such as artificial intelligence (AI), virtual reality (VR), and social platforms. The course situates media industries within historical and global contexts while supporting professional development through exposure to industry practices, career exploration, and foundational workplace communication skills.