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Creating a Google AdWords Campaign

Creating a Google AdWords Campaign

Because so many companies advertise with pay-per-click ads, the focus here is on the largest machine available: Google AdWords. Learn how Google AdWords works, what pay-per-click means, the importance of correctly setting an AdWords budget, how to select keywords and set up ad groups, how to design a compelling ad, and how to make adjustments to increase success.

Date and Hours Location Cost

Wednesdays, March 22 & 29, 2017
6 – 9 p.m. (6 hours)

Main Campus, Center for Business and Industry    

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